Easel’s Art Supply is a fictional community-centered art supply store dedicated to equipping students with reliable, professional-grade materials that inspire experimentation and long-term creative growth.

client

Personal

year

2025

timeframe

6 weeks

Logo & Identity

Brand Systems

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Problem

Aspiring and professional artists often find it challenging to identify art supply stores that truly understand and support their creative journey, leading to missed opportunities for accessing high-quality materials and benefiting from a vibrant, supportive community designed specifically for their needs.

Solution

Easel's Art Supply has a thoughtfully designed brand identity for an educational art supply store that uses approachable visuals, student-focused messaging, and creative imagery to clearly communicate its unique value.